Uberall Expands Leadership Team with New Chief People Officer and Board Chairman

Detroit, September 22, 2022 — Uberall, a global provider of hybrid customer experience (CX) solutions, today announced that it has hired Alid Dettke as its new Chief People Officer, and Paul Nannetti as Chairman of the Board of Directors. These new additions to the Uberall team highlight the company’s growth and further position them as worldwide leaders in hybrid CX.

“We're extremely excited to bring on two individuals, who will enable Uberall - the organization and the business - to reach the next level. Alid has impressive experience in both the people function and digital innovation. In her, we have found a Chief People Officer, who understands how to fuel growth with a people first approach," said Florian Hübner, Uberall CEO & Founder. "The addition of Paul to our Board, which he will lead as Chairman, clearly reflects Uberall's ambition. His perspective is invaluable and his drive is truly contagious."

For more than 15 years, Dettke has been delivering global transformation at the intersection of people and culture, strategy, innovation and digital. Her global experience spanned from consulting for Accenture Interactive (now Accenture Song), the world’s largest digital consultancy, where she spent 11 years, to leading corporate digital innovation organizations. Most recently, she held the role of Chief Human Resources Officer and headed the global people function at Wärtsilä, the Finnish-based global leader in innovative technologies and lifecycle solutions for the marine and energy markets.

At Uberall, Dettke will join the company’s exec team as Chief People Officer. In this role she will focus on continuing to foster a high-performing culture that wins together by attracting, developing and retaining the right people. She will also build innovative and modern people services, processes and practices for a “choice-first” workplace that empowers people to collaborate from anywhere across the globe. “What really inspires me about Uberall is that culture is already the game changer,” said Dettke. “Uberallers are the key to unlocking innovation and business growth for this exciting company. I am delighted to join the team on the journey, enabling further growth and performance through great people practices.”

Nannetti was formerly a member of the Group Executive Committee of Capgemini, where he was responsible for Sales, Portfolio Transformation, and Cloud Services. He also led a number of other Capgemini Group businesses and has served on the boards of several private equity backed Technology organizations. He brings a wealth of experience in driving profitable growth and value creation to support Uberall’s continued success.

“Florian and his phenomenal team at Uberall have built a market-leading hybrid customer experience platform, and a truly global team and reach,” Nannetti said. “I am delighted to join the company for the next stage of its evolution.”

For more information about Uberall, please visit: https://uberall.com/en-us.

About Uberall

Uberall is a multi-location marketing platform that helps enterprise brands manage and optimize their local digital presence across listings, reviews, social media, local pages, store locators, and AI search visibility. The platform is built around Location Performance Optimization (LPO), a framework that connects visibility, engagement, reputation, and conversion to measurable business outcomes at the location level. As of 2026, Uberall powers over 1.4 million business locations globally for more than 1,800 customers and partners, with over 100,000 platform users. The company serves brands across retail, hospitality, food and beverage, healthcare, financial services, and automotive and electric vehicle charging. Uberall sells directly and through a global network of reseller and agency partners.