From Fast Fixes to Real Connections: VIP Tires' Road to Location Performance Excellence

Where Customer Service Meets Local Search

VIP Tires and Service knows a thing or two about reliability. With 77 locations across the United States, this trusted automotive service brand has been delivering expert care and customer-first experiences for decades. Nearly a year ago, they turned to Uberall to bring that same level of reliability and service to their digital presence—and the results have been nothing short of impressive.

From the start, VIP Tires and Service saw the value in a streamlined platform that could unify their digital presence, drive visibility, and make engaging with customers easier than ever.

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Visibility That Drives Results

When customers need a tire change, inspection, or repair, convenience is everything. That’s why VIP Tires and Service partnered with Uberall: to ensure their 77 locations are consistently visible, easily discoverable, and accurately represented across every digital channel.

A key part of their success is the Location Performance Score (LPS)—a unified metric pioneered by Uberall to give businesses a clear, holistic view of how each location is performing across online and offline touchpoints. LPS aggregates dozens of data points—including search visibility, profile completeness, review responsiveness, and engagement metrics—into a single, actionable score. The higher the score, the better the location is positioned to attract and convert customers.

Since partnering with Uberall, VIP has achieved an impressive 99/100 LPS, indicating top-tier performance across visibility, reputation, and engagement. That’s supported by 100% profile completeness across all locations, ensuring that essential details like hours, services, and photos are always accurate and up to date.

And the results are visible where it matters most: on Apple Maps alone, views have increased 21%, interactions are up 27%, and taps on location cards have grown 24% year-over-year.

With Uberall, VIP is showing up exactly where their customers are—and making it easier than ever for them to take the next step.

A Reputation Built on Trust

Search visibility may bring customers through the door, but reputation is what earns their trust. VIP Tires and Service understands that in the world of local business, reviews are the digital word-of-mouth—and responding quickly and thoughtfully can make all the difference.

While VIP Tires and Service manages customer reviews with their internal system, their commitment to timely responses is evident. They currently respond to 98% of all customer reviews, often within just one day—a remarkable feat across 77 locations. The result? A glowing 4.7-star average rating, sustained by timely and authentic interactions with every reviewer.

This hands-on approach not only reinforces customer confidence, it provides their team with real-time feedback on how each store is performing.

Engagement That Builds Loyalty

Visibility and reputation are vital, but VIP Tires and Service is going even further by engaging customers where they spend time every day: social media. While they handle the broader organic social media in-house, they recently started leveraging Uberall’s posting capabilities for Google Business Profile and Apple Business Connect Showcases to connect with customers on these key platforms.

Their social results speak for themselves: a 59% increase in Facebook Page impressions and an impressive 77% lift in post-level engagement year-over-year. Whether it’s a seasonal promotion, service tip, or community event, VIP Tires and Service is connecting with both new and returning customers in the moments that matter.

By keeping content fresh and relevant, they not only grow awareness—but build lasting loyalty.

What’s Next: Taking Engagement Even Further

With a strong digital foundation in place, VIP Tires and Service is gearing up to expand their use of the Uberall platform. Their next step? Fully embracing Uberall’s Google and Apple posting capabilities to drive even more engagement. This focused approach will enable them to share seasonal offers, essential service promotions, and timely updates directly where customers are making decisions, transforming local searches into loyal relationships.

As VIP continues to evolve its local marketing strategy, one thing is clear: they are not just meeting customers wherever they are, but proactively guiding them towards their services—and Uberall is helping them every step of the way.